DosaVerse, Feelify, Froof & Family
It’s said that entrepreneurship runs in the blood of Indians. From our grandmothers running their pickle businesses (wildly successful but tragically unmonetised) to our fathers inventing ways to reuse a single plastic bag, jugaad’s been our unofficial startup ecosystem for centuries.
But in 2024, the game changed. Now, every WhatsApp bio reads Founder or CEO, and family WhatsApp groups are littered with Shark Tank memes. Welcome to the era of Desi Startup Culture, where every household has at least one unicorn dreamer – and five sceptics.
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Disclaimer
Views expressed above are the author’s own.
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